Saturday, 24 January 2009
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A GUIDE TO PUBLIC PERFORMANCE -WWW.GRINDMODECONNECT.COM
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Musicians are famous and infamous for their public stunts, and public stunts are both famous and infamous for the attention they attract. The Beatles assembled an audience thousands strong within minutes when they played their final concert unannounced, on their own rooftop, and hip-hop is said to have gotten started by poets and DJs outdoor who free-styled outdoors in the heart of the Bronx, so you don’t have to be the Beatles to get crowds. If you’re a relative unknown in the music industry playing free, spontaneous music outside on a nice weekend day can get your name out. But before you do so, you should a few things about how to draw and keep a mob of listeners.
1. Have big, loud equipment. Big amplifiers show the world that you’re no amateur, and that you’re confident enough in your own music, you want everyone to hear it.
2. Get as many live parts as you can. If you can have your friend drum, your performance will be much more exciting to passers-by than if you loop a drum machine—even if your friend isn’t that good.
3. Have your name on the drum kit or bring a large sign. Your performance isn’t useful publicity if you leave an anonymous musician.
4. Don’t be afraid to talk to the crowd. This will break-up the monotony of the performance, give yourself some rest, and create a chance to advertise. Give onlookers the name of your website or your upcoming album. The audience will accept that in exchange for the free performance, you will advertise. It’s a similar format to television.
5. Know your audience. It’s the oldest trick in the book for traveling bands; get in on a local inside joke and capitalize on it. If you are a local musician, let people know.
6. Bring something with your name on it that you can hand-out. If you have stickers, sell them. If you don’t write your name on a piece of paper and make several hundred copies to distribute. If you want people to buy you future product, you need them to remember your name.
7. Carefully select your venue. You should pick a time and a place when you know lots of people will be outside. There should be plenty of space for people to crowd around, and if you know of a area where there are places for an audience to sit, go there.
8. Know someone funny? Bring them along. Even if your friend only talks between songs, people love humor.
9. Depending on your genre, you may be able to ask the audience for suggestions of songs to cover. When you empower your audience you engage it.
10. If you get stopped by the police, as the Beatles did, you’ve got great ammunition for your next song; the government is trying to censor you.
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